Thursday, August 17, 2023

The hard sell

Pity the poor publishing lackey at Penguin tasked with perusing the reviews for Jordan Peterson's book Beyond Order in the hope of finding sufficient positive scraps to stick on the back cover of the paperback edition. To avoid coming up short meant being somewhat economical with the truth, it seems

My sympathies here naturally lie with the reviewers whose comments have been taken out of context and pruned to create unequivocally enthusiastic puffs. One of the unfortunate perils of putting your work out there, whether it's creative or critical, is that you leave yourself exposed to misrepresentation - and in this instance, the misrepresentation appears to have been particularly calculated and unscrupulous.

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