The hard(back) sell

If you thought books are in the bestseller lists and on prominent display in bookshop windows purely on the strength of public interest, then think again: "That W H Smith’s 'book of the week' title, which attracts you as if it had won a prize, has been bought and paid for. The publisher handed over £50,000. Waterstone’s Book of the Week accolade is £10,000, less for ecstatic mini-reviews. Borders charges for 'fiction buyer’s favourite'".

(Thanks to Richard for the link.)