"Give us your fucking money!"

Well done to Bob Geldof, who in his appearance on Monday night's 'V Graham Norton' defended his penchant for swearing, pointing out that a judiciously-placed swear word can have a wonderful effect, and that swearing is one of the most expressive resources available in the English language. The possibilities for inventing new ways of insulting people, and creatively coining new words and phrases are almost endless. It's thanks to Anna that I heard the term "fuckbunch", and to Alun Woodward of The Delgados that "cockwank" entered my vocabulary as an adjective expressing extreme disgust.

French Connection might have tried to turn the original and best swear word into an "edgy" brand name, but, frankly, fuck 'em.