“I’d like you to be the first to hear my new single.” Yeah, me and thousands and thousands of others. Not such an exclusive and personal invitation, really, was it, James? And not one that seems to have gone down too well with many of those who were spammed, either. Given the choice between spending some cash downloading Blunt's 'Bonfire Heart' and temporarily loaning a couple of thousand quid to a poor chap in Nigeria, I know which bit of spam I'd be more likely to respond to.
(Thanks to Dave for the link.)